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Playmobil: 123 Aqua, Spielwarenmesse 2020
With the Playmobil 1.2.3 line, the manufacturer is specifically targeting children aged between one and a half and four years old. The focus is not on classic role-playing with complex characters, but on a clearly structured play concept th...
NOCH: as in original, Spielwarenmesse 2020
With its own claim of “just like the original,” NOCH has clearly positioned itself in model railway and diorama construction for decades. At the trade fair, it becomes clear that this is not about individual effects or technical gimmicks, b...
Märklin: 30 years retailer initiative, Spielwarenmesse 2020
To mark the 30th anniversary of the Märklin dealer initiative, Märklin has presented a special model that is deliberately not designed as a regular series locomotive. The anniversary locomotive is an exclusive product for specialist retaile...
LGB Cogwheel Locomotive – Spielwarenmesse 2020
The LGB cogwheel locomotive presented here is based on an extraordinary historical prototype from Switzerland. Specifically, it is a locomotive from the Furka Mountain Railway, whose history extends far beyond the Alpine region. Around a hu...
Schleich: 85 years play figures, Spielwarenmesse 2020
Schleich celebrates its 85th anniversary in 2020. The anniversary provides an opportunity to showcase the company's development and put its history into context. At the trade fair stand, this journey will be illustrated using a central moti...
Hubelino: ball track, Spielwarenmesse 2020
Hubelino consistently positions its marble runs as an open construction system. The focus is not on a single track or a fixed set, but on the idea of sensibly expanding existing building blocks. This becomes clear in conversation: children ...
Schleich: Wildlife with Tom & Ted, Spielwarenmesse 2020
Schleich is fundamentally expanding its Schleich Wildlife range, laying the foundation for a long-term theme world. Starting in January, a narrative journey around the globe will begin, with new figures, animals, and playsets being introduc...
Steiff: 140th anniversary, Spielwarenmesse 2020
Steiff is celebrating its 140th anniversary – an occasion that the traditional manufacturer is deliberately using to highlight its origins, development, and continuity of craftsmanship. Steiff was founded in 1880 by Margarete Steiff, whose ...
Hubelino: roof blocks, Spielwarenmesse 2020
With its new roof tiles, Hubelino is responding to something that has long been missing in free building: houses could be built, but they always remained without roofs. The red roof tiles now close this gap and expand the construction game ...
Tipp-Kick: table soccer, Spielwarenmesse 2020
Tipp-Kick is one of the few brands in the toy industry that can openly say that it does not need any fundamental innovations. Almost a century after its introduction, the focus is not on innovation in the sense of constant product change, b...
Hansa Realistic Animals – Spielwarenmesse 2020
For decades, Hansa Creation has been synonymous with lifelike animal representations that go far beyond classic toys. At the current trade fair, the internationally active company is demonstrating how consistently this claim is being develo...
Goki: Knight castle ball track, Spielwarenmesse 2020
The Knight's Castle Ball Track from goki is one of those products where it quickly becomes clear why it has won an award. Winning the Toy Award not only recognizes a successful individual product, but above all a development process that ha...
Geomag Building Blocks – Spielwarenmesse 2020
At the Geomag booth, it quickly becomes clear that this is not just about toys, but a well-thought-out overall concept. The focus is on magnetic building blocks that can be used to construct complex figures, animals, or entire structures la...
DUO Schreib & Spiel: App at Toy Fair
With the use of augmented reality and virtual reality, DUO Schreib & Spiel is taking a logical step toward experience-oriented retail concepts. The focus is not on technology as an end in itself, but on the question of how products can be p...
Carrera RC: Nintendo Collectibles, Spielwarenmesse 2020
Carrera RC and Super Mario have been closely linked for many years. The collaboration has its origins in the long history of Nintendo product sales in Central Europe. For Nintendo, it was an obvious choice to use the well-known Carrera bran...
Carrera Go: Paw Patrol car racing track
The Paw Patrol license has been one of the strongest drivers in the toy sector for younger children for years. Figures, vehicles, and stories are present in many households and provide quick access to new play worlds. This is exactly what C...
Trends at the 2018 International Toy Fair – Interview with Ernst Kick
The 2018 International Toy Fair was clearly influenced by a changed perspective on play. In conversation with Ernst Kick, it quickly became clear that trends cannot be designed on the drawing board, but arise from social developments.
tiptoi create, Ravensburger
Encouraging creativity, learning through play and lots of laughter - that's how tiptoi create, the new game from Ravensburger, can be described in just a few words.
Steiff Soft Cuddly Friends for younger target groups
For generations, Steiff has been associated with a very clear image. Classic soft toys, firmly stuffed, high-quality workmanship and often intended more for collectors than for small children. It is precisely this image that is being delibe...
Play tents with play figures, John Toys
Unicorns, dinosaurs and horses move into play tents from John Toys. Licenses in the form of Schleich play figures complete the play world around the tent and play mat.
Self balancing electric Skateboard, Neon
With a self-balancing electric skateboard, you can get from A to B in comfort. But how long does it take to ride the Neon electric skateboard?
Seatzac by Toi-Toys – Spielwarenmesse 2018
With the SeatZac, you can also sit comfortably on the go. Whether for children in the garden or adults at festivals, the Chillbag from Toi Toys offers a comfortable place to sit.
Scooter kit, Micro Mobility
Build it yourself is the motto for the scooter kit. A shared experience: parents build the Micro Sprite from Micro Mobility together with their children.
Jofrika Make-Up – Spielwarenmesse 2018
Slipping into a different role while playing? It works well with make-up. With Jofrika, we experience the transformation of a pretty young woman into an old witch.
Rolly Toys pedal vehicles – tractors, X-Trac Premium and more
Anyone who visits the Rolly Toys stand at the International Toy Fair will immediately see why this manufacturer has been a fixture in the functional toy vehicle sector for years. Combine harvesters, tractors, excavators and commercial vehic...
Robotics TXT Controller, Fischertechnik
Using Robotics TXT Controller to teach children about IoT through play. We visited Fischertechnik at the Spielwarenmesse 2018.
Robot Cue, Wonder Workshop
The robot Cue introduces children to the topic of programming and offers a great interface from simple drag & drop operation to a real Java source code. Wonder Workshop thus introduces the "big brother" of the Dash robot, which also relies ...
Robo Chameleon, Silverlit
Go on a button insect hunt with the Robo Chameleon. The electric pet from Silverlit is great fun and makes no mess.
Racing car with cockpit camera – Carrera
For decades, Carrera has been synonymous with racetracks that bring speed and technology into the living room. At the trade fair, an approach was presented that takes this familiar principle a step further. Instead of viewing the vehicle fr...
Recoil outdoor video game, Goliath
Recoil GPS Laser Combat is designed to get video game fans out into the fresh air. The outdoor team game will be presented by Goliath at the Spielwarenmesse 2018.
Dolls & grasping toys, Nanchen Natur
Sommerkind Lotti and all other dolls and grasping toys from Nanchen Natur are made in Germany. The toys are hand-painted and suitable for children aged 0 and over because the bodies are soft.
Polar Smash, HCM Kinzel
Polar Smash is all about an igloo, penguins and a polar bear. The dexterity game from HCM Kinzel is all about analog, tactile fun.
Eco cuddle toys, Senger Naturwelt
Parents looking for an eco cuddly toy for their child will find a very nice range of cuddly friends at Senger Naturwelt.
Feeding bottle beer mug look, Wolke 3
With the sippy jug, even the little ones can now have a proper toast with the grown-ups at the dining table or beer garden. At Wolke 3 at the Spielwarenmesse 2018.
Nektons (The Deep), Simba
From the Nektons (The Deep) theme world, we are getting to know one of the Nekbots at the 2018 Simba International Toy Fair - which can also impress in the water.
Model making, Tamiya
Tamiya offers a very interesting range for those who want model construction at a higher level. Realistic model vehicles that come as a kit and have to be assembled with tools.
Model train in a suitcase, NOCH
There really is a model train in a suitcase so that you can indulge your passion for trains while traveling. A high-quality product from the NOCH company that you certainly have to be able to afford.
Wishbone Mini Flip – Spielwarenmesse 2018
Baby walker, seesaw/rocking horse and ride-on car - Mini Flip offers all of this in one. Wishbone Design focuses on quality, variable uses and a long service life.
Microlino, better urban Lifestyle
The Microlino is a real ball of joy. An electric car that requires little parking space - ideal for the city. And: you fall in love at first sight.
License costumes, Rubies
When it comes to dressing up, more and more people are opting for licensed costumes. Whether Star Wars, Marvel or Disney - the major licenses are only available in Germany from Rubies.Trade fair reporting Germany - Trade fair knowledge, dates & events
