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We have captured some of the real highlights of the Spielwarenmesse 2020 at the Nuremberg trade fair for you. These include the 140th anniversary of Steiff, the new wildlife play world from Schleich with a range of authentic animal and play figures and 123 Aqua from Playmobil, which won the ToyAward at the Spielwarenmesse. Our videos will give you an exciting insight into the play world of tomorrow!
Ravensburger GraviTrax PRO – Spielwarenmesse 2020
For decades, Ravensburger has been committed to designing games that are not only entertaining, but also well thought-out and durable. GraviTrax fits perfectly into this category – a marble run that is deliberately not intended as a toy for... Gravitrax Pro
Revell: Peppa Pig RC car, Spielwarenmesse 2020
Many people initially associate Revell with classic model kits, airplanes, tanks, or detailed RC vehicles. However, at the toy fair, it became clear that the company has long been addressing other target groups – and is consciously breaking... Peppa Pig RC Car
Playmobil: Novelmore knight castle, Spielwarenmesse 2020
Knight's castles have been a core part of Playmobil for decades. With Novelmore, the company is revisiting this classic theme, but significantly expanding it with a more complex narrative structure, new factions, and a stronger interconnect... Fantasy Castle
Playmobil: EverDreamerz, Spielwarenmesse 2020
With EverDreamerz, Playmobil is expanding its range with a product line that is clearly aimed at children aged around seven and above and deliberately sets different priorities than classic play worlds. The focus is on friendship, the fun o... Playmobil Collectibles
Playmobil: 123 Aqua, Spielwarenmesse 2020
With the Playmobil 1.2.3 line, the manufacturer is specifically targeting children aged between one and a half and four years old. The focus is not on classic role-playing with complex characters, but on a clearly structured play concept th... Playmobil 123
NOCH: as in original, Spielwarenmesse 2020
With its own claim of “just like the original,” NOCH has clearly positioned itself in model railway and diorama construction for decades. At the trade fair, it becomes clear that this is not about individual effects or technical gimmicks, b... NOCH Model Landscaping
Märklin: 30 years retailer initiative, Spielwarenmesse 2020
To mark the 30th anniversary of the Märklin dealer initiative, Märklin has presented a special model that is deliberately not designed as a regular series locomotive. The anniversary locomotive is an exclusive product for specialist retaile... Märklin Special Edition
LGB Cogwheel Locomotive – Spielwarenmesse 2020
The LGB cogwheel locomotive presented here is based on an extraordinary historical prototype from Switzerland. Specifically, it is a locomotive from the Furka Mountain Railway, whose history extends far beyond the Alpine region. Around a hu... Furka Locomotive
Schleich: 85 years play figures, Spielwarenmesse 2020
Schleich celebrates its 85th anniversary in 2020. The anniversary provides an opportunity to showcase the company's development and put its history into context. At the trade fair stand, this journey will be illustrated using a central moti... 85 Years of Schleich
Hubelino: ball track, Spielwarenmesse 2020
Hubelino consistently positions its marble runs as an open construction system. The focus is not on a single track or a fixed set, but on the idea of sensibly expanding existing building blocks. This becomes clear in conversation: children ... Ball Track
Schleich: Wildlife with Tom & Ted, Spielwarenmesse 2020
Schleich is fundamentally expanding its Schleich Wildlife range, laying the foundation for a long-term theme world. Starting in January, a narrative journey around the globe will begin, with new figures, animals, and playsets being introduc... Wildlife Journey
Steiff: 140th anniversary, Spielwarenmesse 2020
Steiff is celebrating its 140th anniversary – an occasion that the traditional manufacturer is deliberately using to highlight its origins, development, and continuity of craftsmanship. Steiff was founded in 1880 by Margarete Steiff, whose ... 140 Years of Steiff
Hubelino: roof blocks, Spielwarenmesse 2020
With its new roof tiles, Hubelino is responding to something that has long been missing in free building: houses could be built, but they always remained without roofs. The red roof tiles now close this gap and expand the construction game ... Roof Bricks
Steiff: Hansel hemp teddy bear
For many people, Steiff is associated with one thing above all else: classic teddy bears, high-quality workmanship, and a long history that extends far beyond the toy market. This makes it all the more exciting when a company with precisely... Hemp Teddy Hansel
Tipp-Kick: table soccer, Spielwarenmesse 2020
Tipp-Kick is one of the few brands in the toy industry that can openly say that it does not need any fundamental innovations. Almost a century after its introduction, the focus is not on innovation in the sense of constant product change, b... Tipp-Kick: table soccer
Hansa Realistic Animals – Spielwarenmesse 2020
For decades, Hansa Creation has been synonymous with lifelike animal representations that go far beyond classic toys. At the current trade fair, the internationally active company is demonstrating how consistently this claim is being develo... Plush Animals
Goki: Knight castle ball track, Spielwarenmesse 2020
The Knight's Castle Ball Track from goki is one of those products where it quickly becomes clear why it has won an award. Winning the Toy Award not only recognizes a successful individual product, but above all a development process that ha... Knight Marble Run
Geomag Building Blocks – Spielwarenmesse 2020
At the Geomag booth, it quickly becomes clear that this is not just about toys, but a well-thought-out overall concept. The focus is on magnetic building blocks that can be used to construct complex figures, animals, or entire structures la... Magnetic Blocks
DUO Schreib & Spiel: App at Toy Fair
With the use of augmented reality and virtual reality, DUO Schreib & Spiel is taking a logical step toward experience-oriented retail concepts. The focus is not on technology as an end in itself, but on the question of how products can be p... AR App Duo
Carrera RC: Nintendo Collectibles, Spielwarenmesse 2020
Carrera RC and Super Mario have been closely linked for many years. The collaboration has its origins in the long history of Nintendo product sales in Central Europe. For Nintendo, it was an obvious choice to use the well-known Carrera bran... Carrera RC & Nintendo
Carrera Go: Paw Patrol car racing track
The Paw Patrol license has been one of the strongest drivers in the toy sector for younger children for years. Figures, vehicles, and stories are present in many households and provide quick access to new play worlds. This is exactly what C... Paw Patrol Track
Spielwarenmesse Nürnberg is the world's largest trade fair for the toy industry in Germany and around the world. Toy manufacturers from 70 countries flock to Nuremberg to present new play ideas over 5 days at the beginning of the year. The organizers have identified three trend themes for 2020.
With the Toys for Future trend, toy manufacturers are addressing precisely the population group that has successfully drawn public attention to the issue of climate protection with its commitment: Children. With new play products, suppliers want to make the topics of environmental protection and sustainability tangible through play. This starts with the toys themselves. Materials such as corn starch or recycled plastic bottles are the starting point for more sustainability in the children's room. Many of the new products on show are suitable for children from the age of three, such as the biodegradable rattles made from natural materials. The pull-along car, which is a constant companion for many children, also has a new look. With the recycling truck, children learn from an early age why waste is not just waste and that wonderful new things can be created from it. For example, with the Clip-it clips from French manufacturer Waste Is More SAS. These practical helpers close milk or juice bottles until they reach children's hands. They use them to build fantastic figures and construct their own world.
The world of electronic games is currently experiencing numerous innovations. E-sports is now a recognized sport and the best of the best are generating considerable income. The future champion starts practising early in the nursery. Parents are critical of children's consumption of electronic media. Scientists also warn against excessive media use. Manufacturers are now taking this advice on board and launching cyber heroes such as Pokémon as offline games. Pikachu & Co. are moving into children's rooms as cuddly figures and hologram cards to collect. The youngest among the youngest know and love Baby Shark and his family. Now the YouTube phenomenon is available as a puzzle. Children aged 2 and over train their mental and manual skills by searching for the right shape for the selected section. When a match is made, the ever-popular Baby Shark song plays and all the children sing along! For fans of the PC game Fortnite, there are now more real-life play options with characters and accessories. Does your child spend too many hours in front of the PC? Then the characters and vehicles in the play sets from Epic Games/Moose are just the thing to switch off.
With this trend theme, the trade fair picks up on the carefree nature of children, who do not yet know the difference between black and white, young and old. Play helps people to grow up, just as people with special needs, patients with dementia or disabilities benefit from play. The Trend Gallery at the Nuremberg Toy Fair 2020 shows how we experience diversity and train skills through play. In addition to children of pre-school and primary school age, other groups of the population also play and there is something for them every year in Nuremberg. Model railroads and model builders can be found in Hall 7a in 2020. Even more space will be taken up by technical toys, which will fill Halls 4, 5 and 6. Electronic toys can be found right next door. In the Tech2Play action area, suppliers will be presenting their products and inviting visitors to try them out. In addition to educational toys, the organizers expect exhibitors in the fields of robotics, RC toys and virtual play. Of course, the world of Teddy Bears & Co. will not be missing at the Nuremberg Toy Fair. Cuddly toys and dolls will gather in Hall 1.
Indoor activities are fun. But if you believe the science, there are also risks involved. Fresh air, space-consuming steps or a sweeping view are all part of a health-conscious life. So what could be more natural than taking your leisure activities outside? Cycling or water sports are suitable even for the youngest children and keep them active into old age. Whether it's always a game or training is irrelevant. What counts is the fun. In Nuremberg, manufacturers present their toys for the summer and winter seasons.
The Nuremberg Toy Fair has been taking place since 1949. With currently 18 exhibition halls, 2,900 exhibitors from 70 countries and around 67,000 visitors, the Nuremberg Toy Fair is one of the most important events of the year for manufacturers and trade visitors alike. The fair takes place every year. 2020 from January 29 to February 2. Lectures, events and activities accompany the exhibition.
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