Videos of our reporting on trade fairs in 2018

Toy Fair 2018

Year after year, the new products at the Spielwarenmesse in Nuremberg light up the eyes of...

Technology, industry, and digital transformation

In 2018, numerous trade fairs focused on technological developments and industrial applications. International events such as the Hannover Messe showed how Industry 4.0, robotics, and digital control systems are permanently changing production processes. Artificial intelligence and intelligent sensor technology were increasingly seen as fields of the future, even in traditional industries.

Robotics and automation for manufacturing and assembly
Networked systems for process optimization in industry
Technologies for increasing energy efficiency

The trade fair formats served not only as a platform for product presentations, but also as forums for political and economic discussions on competitiveness, resource conservation, and Europe's role in the international technology market.

Consumer electronics and digital living environments

At the same time, leading international trade fairs such as CES in Las Vegas shaped the view of the digital future in everyday life. Products related to smart homes, connected mobility, and mobile devices attracted a lot of attention. More and more providers focused on intuitive usability, data management, and the integration of AI into everyday products.

Smart home systems with app control and voice assistance
Wearables, health data, and digital self-tracking solutions
New interfaces and platforms for connected applications

These trends were also reflected at European trade fairs. Providers presented not only technical features, but also solutions for data protection, user-friendliness, and sustainable use of digital technologies.

Food trends and new consumer habits

The 2018 trade fair year also provided important impetus in the area of nutrition and consumer goods. Anuga in Cologne once again underscored its international significance for the food industry. The focus was on innovations in ingredients, manufacturing processes, and packaging concepts. Sustainability, convenience, and health had a noticeable influence on product development.

Plant-based alternatives to meat and dairy products
Packaging solutions with a focus on recycling and resource conservation
Functional foods with additional health benefits

The trade fairs showed that consumers are increasingly value transparency, origin, and manufacturing methods of products. Companies used trade fairs to build trust and tap into new markets—both in Europe and in global trade.

Videos trade fairs 2018

Major trade fairs shaped the global business landscape in 2018. Hannover Messe remained a key event for industry and technology, with topics such as artificial intelligence, robotics and energy efficiency taking center stage. The CES (Consumer Electronics Show) in Las Vegas set standards for the electronics industry, with innovations ranging from smart homes to futuristic gadgets. Anuga in Cologne, the world's largest trade fair for food and beverages, showcased the latest trends in the food industry, from sustainable products to innovative taste experiences. - Spielwarenmesse 2018 in Nuremberg was once again a Mecca for the toy industry. Manufacturers presented a wide range of games and trends, with a focus on interactive and educational toys. The trade fair offered an insight into the future of play and inspired industry experts.

Trade fair videos by year of event

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