Customise and manufacture wedding rings

by F. Zuber - 2024-02-14

Wedding rings are one of those pieces of jewellery where personal choice and precision craftsmanship go hand in hand. At the Inhorgenta Munich, Cilor will be demonstrating how classic ring production can be combined with digital advice.

The focus is on a modular system that enables jewellers to design individual wedding rings together with couples and then have them manufactured exactly according to these specifications. The approach is not aimed at buyers who want to choose a ready-made model from the display. Instead, the ring is created step by step: via shape, width, alloy, matt finish, stone setting and cut. This turns a standardised product into a piece of jewellery that is much more tailored to personal preferences.

Cilor wedding ring configurator as a modular system

Cilor describes the system as a wedding ring configurator in live. This refers to a combination of digital design on the PC and a physical sample box on site. The jeweller sits together with the couple, shows variations on the screen and can simultaneously present rings or ring elements to try on. This connection is particularly important for wedding rings. A design may look convincing on the screen, but feel different on the finger. Width, ring thickness, colour and surface can only be properly assessed when they are visible and wearable. This is why the configurator box complements digital planning. The system can be used to create more than 1000 model variants. Possible options include plain rings, two-colour combinations, matt surfaces, diamond trimming or decorative cuts. The logic of the design is reminiscent of a product configurator from other industries: The basic shape is fixed, the details are chosen individually.

Johannes Cil Cilor Jewelry
Engagement rings

Production in the CNC centre according to customer requirements

After configuration, the data is transferred to production. Cilor produces the rings in its own CNC centre according to the selected specifications. This means that individual combinations can also be realised precisely. The delivery time is usually two to three weeks. This is an important framework for wedding couples, as wedding rings are often linked to fixed dates. At the same time, there is enough leeway to not only buy a standard model, but to have a personalised version made. The system also remains flexible when it comes to materials. White gold, platinum and palladium are particularly popular. These white metals suit a modern, understated style. Rose gold and classic ring shapes are also playing a stronger role again. The reference to the returning style of the 80s shows that older shapes are also being re-evaluated in the wedding ring segment.

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The interplay between alloys, ring thickness and budget

The choice of alloy is not only a question of style, but also influences the price, weight and effect of the ring. Various gold alloys are possible, such as 14 or 18 carat, as well as platinum variants. There is also the ring thickness, which can be used to control the material used and the budget. This is crucial for customers with a fixed price range. For example, a couple can plan a budget of around 1000 euros and find a suitable solution based on ring width, thickness, metal and stone setting. The configuration makes it clear where design and costs are linked. Important selection points at a glance:

  • Ring width and ring thickness for wearing comfort and material use
  • Alloys such as white gold, yellow gold, rose gold, platinum or palladium
  • Surfaces from polished to matt
  • Set with single or multiple diamonds
  • Cuts and two-colour combinations
This flexibility distinguishes the approach from many collections where customers can only choose between a few fixed variants.

Cilor Custom Configure Your Wedding Rings
Ring Red Gold Galaxy Heaven

Galaxy skies and starry skies as ring designs

In addition to simple wedding rings, Cilor also presents more decorative models. One example is the so-called galaxy sky. This is a classic rose gold ring with several rubbed-in stones. The indentations are designed to resemble distant stars. Not every indentation is set with a stone, giving the impression of an irregular celestial image. This differs from the starry sky, where the visible stars on the ring have a stronger effect. Both variants show how jewellery design can incorporate narrative elements without making the ring appear overloaded. Narrower versions are recommended for more delicate hands, such as smooth rings with a width of four millimetres. Two-coloured rings are also possible. These are not two loose rings, but a connected piece of jewellery. The metal parts are joined together in a special process to create a single ring.

Engagement rings and proposal rings in the range

In addition to wedding rings, the range also includes engagement rings and proposal rings. The collection ranges from smaller stones for lovers to larger diamonds for classic engagement rings. An example from the conversation is a ring with half a carat. The price of such a ring depends heavily on the quality of the stone. For an average quality that is in demand, an amount of around 1500 euros is quoted. The repeatability of production is also an advantage here: if a ring is lost, the same design can be produced again.

Private label for jewellers

Another area of business is private labelling. Jewellers can offer their own in-house collections in which the retailer's brand is visible rather than the manufacturer's label. Displays and rings are labelled accordingly. This is a strategic advantage for specialist retailers. Jewellers can position themselves with their own collection, but rely on Cilor's production and variety of models.

Customised wedding rings as a counter-model to the standard collection

In contrast to many major jewellery brands, the focus here is on customisability. Colours, stones, settings and ring shapes can be changed. The result is a wedding ring that is not just selected from an existing collection, but is actually customised. Cilor thus combines consultation, configuration and production into a continuous process. For couples, this means more freedom of choice. For jewellers, it creates a tool that allows them to provide clearer advice and cater more closely to personal wishes. This is precisely the core of the system: wedding rings are not just sold, they are developed together.