IFA 2025 - AI and smart everyday solutions for consumer and consumer electronics
by A. Bergmeier - 2025-09-02IFA Berlin 2025 will focus on artificial intelligence and show how it is changing everyday life through smart home devices, networked household appliances and digital services. The focus will also be on sustainable technologies and new forms of connectivity.
Beurer at IFA 2025: New SC30 and SC50 sonic toothbrushes
Beurer is expanding its range with a new product area at IFA 2025. The Ulm-based company, previously known primarily for its health and wellness products, is entering the dental care market for the first time. With the SC30 and SC50 sonic t... Beurer sonic toothbrushes SC30 and SC50
TP-Link's new RV50 robot vacuum cleaner with AI on Messe.TV
At IFA 2025, TP-Link is presenting that the company is much more than just a networking specialist. In addition to Wi-Fi 7 routers, gaming solutions, and mesh systems from its Deco sub-brand, the company is focusing on its commitment to the... TP-Link robot vacuum cleaner RV50
Fritzbox 6690 Pro – Cable, Wi-Fi 7 and Smart Home
At IFA 2025, the spotlight is on a router that sets new standards: the Fritzbox 6690 Pro. Unveiled for the first time at the trade show, it combines numerous functions in one compact device. Cable connection, tri-band Wi-Fi 7, powerful LAN,... Fritzbox 6690 Pro
Siemens steam drawer: steam cooking solution kitchen
A compact innovation will be attracting attention at the Siemens stand: a steam drawer that can be integrated into the kitchen unit. It combines space-saving design with the benefits of steam cooking and opens up new possibilities for the m... Siemens steam drawer
Bosch Cookit with AI Recipe Converter: Highlight of IFA 2025
At IFA 2025 in Berlin, Bosch is showcasing a feature that redefines everyday cooking: the AI Recipe Converter. This function allows any online recipe to be automatically adapted to Cookit – without manual settings or detours. Families and b... Bosch Cookit with AI Recipe Converter
Hama at IFA 2025: NFC payment wristband and smart home
At IFA 2025, Hama will be showcasing an NFC payment wristband that enables contactless payment independently of watches or batteries, as well as new solutions for smart homes. The presentation will be complemented by a versatile payment wri... Hama payment wristband with NFC chip
From 05.09.2025 approx. 3 p.m., you will find new articles on IFA 2025 here every day
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IFA Berlin - Leading trade fair for consumer electronics and household appliances
IFA in Berlin is one of the world's most important platforms for consumer electronics, digital technologies and household appliances. It brings together leading international brands, retailers and media and offers a comprehensive overview of the latest developments and innovations. In addition to classics such as televisions, audio and video technology and telecommunications, smart home solutions, networked household appliances and digital lifestyle products are increasingly coming to the fore. The trade fair is characterized by its international appeal and is an important meeting place for trade visitors and consumers alike.
IFA is organized by IFA Management GmbH, a joint venture between gfu Consumer & Home Electronics GmbH and Clarion Events. The technical sponsor is gfu Consumer & Home Electronics GmbH, which also holds the naming rights to the trade fair.
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