DMEXCO 2025 – Embracing digital transformation in marketing and advertising

DMEXCO 2025 has the motto “Be Bold. Move Forward.” and is dedicated to the future of digital marketing. Artificial intelligence, the data economy, and innovative content strategies are the central focus areas.

CoreMedia platform
Content, data analysis, and AI optimization
At DMEXCO 2025 in Cologne, CoreMedia presented a wide range of solutions designed to help companies manage complex c...
Hase & Igel Neutrum Cloud System
Data Integration, Forecasts, and Agentic AI
The topic of artificial intelligence is driving companies worldwide – between enthusiasm for new possibilities and q...
IBM iX Agentic AI
Agentic AI changes business processes
At DMEXCO 2025, IBM iX focused on a topic that is currently shaping the entire industry: artificial intelligence in ...
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Pagent AI
Customer research and learning
At DMEXCO, Pagent AI will be presenting a concept that dynamically and precisely adapts websites. The focus is on co...
Shopware platform
AI, open source & B2B tools for retail
Shopware is clearly positioning itself with the goal of noticeably improving the efficiency and effectiveness of ret...
Yext Scout
Analyze AI searches and increase visibility
The Yext Scout product brings to the fore an issue that is becoming increasingly crucial for large companies: visibi...

Starting on September 17, 2025, at approximately 8 p.m., you will find new posts about DMEXCO 2025 here every day.

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DMEXCO Cologne – Platform for digital marketing and technology

DMEXCO in Cologne is Europe's leading trade fair and conference for digital marketing, media, and technology. It brings together international companies, platforms, agencies, and start-ups that are shaping trends in digital business. Topics such as e-commerce, performance marketing, advertising, content strategies, data economy, and artificial intelligence are the focus here. With its combination of trade fair and conference, DMEXCO not only offers insights into new tools and strategies, but also networking at the highest level.

DMEXCO is organized by Koelnmesse GmbH. The conceptual sponsor is the German Association for the Digital Economy (BVDW) e. V., with additional support from the Online Marketing Group (OVK) and other partner associations.

Website of the trade fair organizer: www.dmexco.com