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Volkswagen, usually referred to as VW for short, is one of the world's most influential automobile manufacturers. Based in Wolfsburg, the company has stood for affordable mobility, technical reliability, and high-quality industrial production for decades. From volume models to technologically sophisticated vehicles, Volkswagen covers a broad spectrum and caters to both private customers and commercial users. In recent years, the brand has undergone a profound transformation process that focuses on electric mobility, software, and new mobility concepts. Volkswagen sees itself not only as a vehicle manufacturer, but increasingly as a provider of integrated mobility solutions that combine technology, digital services, and sustainability.
The history of Volkswagen began in the late 1930s with the goal of developing an affordable car for the general public. After World War II, this concept became a reality with the VW Beetle. The vehicle became a global symbol of reliability and mass mobility, laying the foundation for the company's international success. With the economic upswing in Germany and increasing motorization, Volkswagen also grew steadily. Models such as the Golf, the Passat, and later the Polo shaped entire generations of vehicles and established VW as a fixture in the global automotive market. At the same time, the Group developed into one of the largest automotive alliances worldwide through investments and acquisitions.
Today, Volkswagen covers almost all relevant vehicle segments. Its range extends from compact city cars and family vehicles to transporters and commercial vehicles. In the volume segment in particular, VW relies on a combination of proven technology, continuous development, and industrial scaling. The key features of the current model range are:
Electric mobility is a key area of focus for Volkswagen in the future. The Group is investing heavily in battery technology, charging infrastructure, and its own platforms for electric vehicles. The aim is to make electric mobility accessible to a broad target group while at the same time exploiting economies of scale in production. At the same time, software is becoming increasingly important. Volkswagen is working on making vehicles more connected, providing functions via updates, and integrating digital services into the user experience. Driver assistance systems, automated driving functions, and intelligent infotainment systems are being gradually developed and integrated into new models. Mobility services are also playing an increasingly important role. Car sharing, fleet solutions, and digital services complement the traditional vehicle business and are designed to appeal to new user groups.
With its sustainability strategy, Volkswagen is pursuing long-term goals that go far beyond individual models. These include CO₂-reduced production processes, the increased use of renewable energies in its plants, and transparent supply chains. The Group aims to make the entire life cycle of its vehicles – from raw material extraction to recycling – more sustainable. A key component of this is the gradual transition to electric drives and the reduction of emissions during operation. At the same time, Volkswagen is working on concepts for recycling batteries and materials in order to conserve resources and promote the circular economy.
Volkswagen is now a global industrial group with production sites and markets on almost every continent. The VW brand itself plays a key role in this, as it is a volume manufacturer that translates innovations into large quantities. This ability to implement technological changes on an industrial scale shapes Volkswagen's position in international competition. With its combination of tradition, technical development, and a clear focus on transformation, Volkswagen remains a key player in the transformation of global mobility.
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