Franziska Zuber Culture and lifestyle editorial team

Franziska Zuber

Franziska Zuber was born in Landshut and completed her studies in Business Administration at the University of Applied Sciences in Deggendorf, with a focus on service management and marketing. This well-rounded education forms the basis for her keen sense of social and societal trends, which she combines with her passion for fashion, jewelry and design. She is currently working in the field of social media and for Messe.TV, where she reports on current developments in fashion, jewelry and lifestyle. She not only looks at aesthetic topics, but also takes up social and socio-political issues. Her aim is to present trends in a well-founded and comprehensible way. Profile on LinkedIn

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Traceless CO₂-negative alternative to plastic

A company from northern Germany has set itself the task of developing a material that is produced entirely according to the principles of the cradle-to-cradle principle. From the o... Traceless plastic alternative


Woodway Anti-Gravity Treadmill – Relief for Therapy and Rehabilitation

An anti-gravity treadmill opens up new possibilities in physiotherapy treatment. Woodway uses a system that relieves patients through targeted positive pressure, allowing them to w... Woodway Anti-Gravity Treadmill


Nexaro NR 1700 – Vacuum robot for commercial cleaning with AI Zones

The Nexaro NR 1700 is the new top model among compact vacuum robots for professional use. Developed in Wuppertal, Germany, it combines powerful technology with practical features a... Nexaro NR 1700


Raja Packaging: Mini FillPak & RE-ZIP Reusable

Raja presents an exceptionally wide range of packaging solutions – from standard cartons and personalized designs to sustainable reusable concepts. The focus is on solution orienta... Raja Packaging


Hase & Igel Neutrum Cloud System – Data Integration, Forecasts, and Agentic AI

The topic of artificial intelligence is driving companies worldwide – between enthusiasm for new possibilities and questions about concrete benefits. At the trade fair, the Bremen-... Hase & Igel Neutrum Cloud System


i-mop 40 Pro – modular cleaning solution with cloud connection

The i-mop 40 Pro, the latest development in the well-known i-mop series, was presented at a trade fair. The machine combines improved cleaning results, sustainable construction, an... i-Team i-mop 40 Pro


INDEX High Dynamic Turning 2.0 on TRAUB TNX220 – Turning with precision and efficiency

The INDEX Group is presenting the next stage of development in the field of turning on the TRAUB TNX220. With High Dynamic Turning 2.0, the company is presenting a process that red... High Dynamic Turning 2.0 on TRAUB TNX220


EMAG Manufacturing Technologies, Hobbing & Turn-Key

At EMO in Hanover, EMAG will be presenting a wide range of manufacturing technologies and innovations in Hall 17. Visitors will gain insights into the latest machines, applications... EMAG Manufacturing Technologies


Shopware: AI, open source, and B2B tools for retail

Shopware is clearly positioning itself with the goal of noticeably improving the efficiency and effectiveness of retailers. To this end, the platform relies on AI solutions that au... Shopware platform


Yext Scout: Analyze AI searches and increase visibility

The Yext Scout product brings to the fore an issue that is becoming increasingly crucial for large companies: visibility in AI-driven search platforms. While traditional search eng... Yext Scout


BMS UNIPACK 103 selective sorting system for returnable containers – drinktec 2025

At drinktec, BMS, part of the EOL Group, will be presenting the UNIPACK 103 – a machine that rethinks processes in filling and packaging plants. To demonstrate the technology in a ... BMS UNIPACK 103


TUM Beverage Technology: Research on Beer, Sensory Analysis & Algae Beverages

The Chair of Brewing and Beverage Technology at the Technical University of Munich will be presenting at the trade fair together with the Weihenstephan Research Center. Current res... TUM-Chair of Brewing and Beverage Technology


Pagent AI Customer Research and Learning at DMEXCO

At DMEXCO, Pagent AI will be presenting a concept that dynamically and precisely adapts websites. The focus is on combining customer research with continuous learning. The AI analy... Pagent AI


BrauKon brewhouse, eKon heat pump and Camba Bavaria - drinktec 2025

BrauKon has established itself as a specialist in brewery plant engineering for more than two decades. The Seeon-based company develops customized solutions for medium-sized brewer... BrauKon brewery plant construction


Hopsteiner LLZ aroma and new hop variety Nobella

Tradition and innovation are not mutually exclusive at Hopsteiner. The company has been established as a hop trading house since 1845, but its focus has long been on new products, ... Hopsteiner LLZ aroma and Nobella


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