From innovative everyday solutions to extraordinary design. Beautiful, practical, or simply unusual – lifestyle begins where products are more than just functional. That's exactly what we're all about.
HIGH END 2025: Record visitor numbers and farewell to Munich
HIGH END 2025 came to an end on May 18 with a new visitor record and strong international participation. After more than two decades, the renowned audio trade fair bid farewell to ... HIGH END 2025: Record visitor numbers and farewell to MunichUnverpackt e.V. Together for packaging-free shopping
The association Unverpackt e.V. has been campaigning for sustainable, packaging-free shopping since 2018. Originating from a research project, the association pools the interests a... Sustainable shopping without packagingViva la Faba: Vegan cheese alternative from organic faba beans
Viva la Faba is revolutionizing the market for plant-based cheese alternatives with an innovation based on organic faba beans. This local legume serves as the basis for a cheese th... Viva la Faba: Vegan cheese alternativeSustainable organic nut products from Fairfood at Biofach 2025
Fairfood focuses on sustainable enjoyment with Fairtrade-certified nuts from Africa. The cashews and nut mixes are gently roasted in Freiburg to preserve their natural taste. Fair ... Fairfood sustainable organic nut productsMililk milk alternative: milk made from oat drink leaves
Mililk is revolutionizing the market for plant-based milk alternatives with an innovative idea: a printed oat milk that can be freshly prepared at home. The concept reduces packagi... Mililk milk alternativeWheaty new vegan spreadable sausages and Thai sausage
This year, Wheaty is presenting a range of innovative vegan products that combine taste and sustainability. The focus is particularly on the new "Streicherle" - vegan spreadable sa... Wheaty vegan spreadable sausagesDoc's Ginger: Natural organic ginger beer from Wuppertal
Doc's Ginger stands for refreshing drinks with natural ingredients - without artificial additives and with less sugar. The highlight product is the Ginger Beer, which impresses wit... Doc's Ginger: Natural organic ginger beerDjoon: Vegan date chocolates with no added sugar
Djoon is launching a new generation of sustainable confectionery onto the market and setting new standards in healthy indulgence with its high-quality date chocolates. The Munich-b... Djoon: Vegan date chocolatesKooray: Authentic organic instant Thai curry sauces in 3 minutes
Kooray is launching a quick and authentic solution for lovers of Thai cuisine with its organic instant Thai curry sauces. The ready-made sauces offer a restaurant-style taste exper... Kooray: Authentic organic instant Thai curry saucesAlberts lupin products as a plant-based source of protein
Purvegan focuses on plant-based protein sources with the Alberts brand and offers innovative lupin products as an alternative to soy. The local legume from the Palatinate region se... Alberts lupin products source of proteinMatcha latte mix - vegan and organic by AIYA
AIYA has been synonymous with high-quality matcha for 25 years and is bringing a breath of fresh air to the market with its new latte mixes. The innovative blends combine full matc... AIYA vegan organic matcha latte mixVegan protein bars - Protein Cake Bar by Veganz
Veganz is expanding its range with an innovation in the area of plant-based confectionery: the Protein Cake Bars. These bars set new standards in the high-protein snack category by... Protein Cake Bar by Veganznucao vegan organic chocolate at Biofach 2025
Nucao combines sustainable enjoyment with innovative recipes and high-quality organic ingredients. In addition to creamy, vegan chocolate, the Nucao brand offers freeze-dried fruit... nucao vegan organic chocolateLini's Bites: Vegan organic chocolates from Munich - Biofach
Lini's Bites sets new standards for vegan snacks with a combination of indulgence and high-quality organic ingredients. The pralines, chocolate pralines with a creamy filling, offe... Lini's Bites: Vegan organic chocolatesSunflowerFamily: Plant-based meat alternative from sunflowers
Sunflower mince from SunflowerFamily is a versatile and sustainable alternative to minced meat - purely plant-based and made from 100% sunflower seeds. The innovative product offer... SunflowerFamily: Plant-based meat alternativeThe Bridge "Veg Egg" - the new plant-based egg alternative
The Bridge is expanding its range with Veg Egg, a plant-based alternative to eggs. The soy-based product is suitable for sweet and savory dishes and has a wide range of application... The Bridge "Veg Egg"Whether practical everyday helpers, creative gift ideas, or stylish accessories—trade fairs on the topic of lifestyle show just how versatile this area is. Messe.TV reports pick up on developments that make everyday life more pleasant or inspiring—whether through functional design or emotional appeal. One focus is on products that specifically enrich lifestyle. These include, among others:
Lifestyle plays a central role in connection with fashion and jewelry at numerous events. Messe.TV offers insights into collections, craftsmanship, and statements that go far beyond the product—for example, at design fairs or industry events in the fashion sector. Not only major brands are featured, but also independent labels and designers who bring individual perspectives to the table:
For many people, a comfortable lifestyle is a central expression of quality of life. Messe.TV highlights in various articles how living spaces can be designed – whether modern, nature-oriented, or functional. Solutions for balconies, terraces, and gardens are also included. The products and concepts on display are geared toward the needs of a diverse audience:
Lifestyle also stands for creative forms of expression. Whether it's crafting, playing, or collecting—trade fair formats in the lifestyle sector address the need for individual design and the joy of experimentation. Messe.TV showcases products that inspire and invite active engagement. The range extends from classic games to modern creative concepts:
Lifestyle is increasingly understood not only as an individual decision, but as part of larger social contexts. Messe.TV addresses discussions on sustainability, social responsibility, and health in various articles – often conveyed through everyday products. Examples of these interfaces between lifestyle and social responsibility include: