Amewi: Model making, technology, and creative toys in the international market

Amewi has established itself as an integral part of the model making and toy industry. The company's product range covers a broad spectrum – from remote-controlled vehicles and technical components to creative play and craft products. It is characterized by its combination of technical precision, functional requirements, and accessible solutions for different target groups.

From its founding to an internationally active supplier

Amewi Trade GmbH was founded in 2004 by Alexander Gegenpan in Borchen near Paderborn. In the early stages, the company was small, with a basement room serving as office and storage space. Just a few years later, however, increasing demand led to spatial and structural expansion. In 2006 and 2007, new business and storage premises were built, enabling a wider range of products and more efficient logistics. An important step in the company's further development was its first appearance at the International Toy Fair in Nuremberg in 2008. This presence contributed significantly to making the brand known to an international trade audience. In the following years, Amewi continuously expanded its sales structures and is now represented in numerous markets in Europe, Asia, and Australia.

Presence at trade fairs and in specialist retail

Trade fairs play a central role for Amewi in presenting new products, technical developments, and product range strategies. Trade fairs for the toy and model-making industry in particular serve as a platform for exchange with trading partners, developers, and users. Not only are new models presented there, but trends in the field of remote-controlled technology and accessories are also classified. This trade fair presence is particularly relevant for editorial consideration because it provides insights into the strategic direction of the company. It reveals which product segments are being expanded, how technical requirements are changing, and which target groups are to be addressed more strongly in the future.

Articles about Amewi on Messe.TV

AMEWI: RC model building from robust beginner vehicles to high-end crawlers

RC model building: Beginners to high-end crawlers

AMEWI: RC model building from robust beginner vehicles to high-end crawlers

AMEWI's trade fair presentation clearly shows how broad the spectrum of RC model building can be today. The range ex...

Wide product range between technology and creativity

Amewi's product range comprises several thousand items and covers a variety of applications. One focus is on remote-controlled models, including vehicles, model aircraft, and maritime applications. This range is complemented by components and accessories that are relevant for both beginners and experienced model builders. Key product and range areas can be summarized as follows:

• Remote-controlled vehicles such as cars, crawlers, and special models
• RC airplanes, helicopters, and multicopters
• Boats and maritime model building applications
• RC components such as batteries, servos, and control technology
• Creative play and craft products for children

Technological development and international orientation

Technological development is an essential part of the company's strategy. Amewi continuously invests in new product concepts, material quality, and functional improvements. The focus is not only on the performance of the models, but also on their suitability for everyday use, ease of maintenance, and compatibility with common systems. At the same time, the company is pushing ahead with the expansion of its international sales network. Its global presence requires adapted logistics structures, consistent quality management, and close communication with trading partners in different markets. This combination of technical expertise and organizational scaling shapes Amewi's position in the international model making and toy market.