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Interzoo in Nuremberg is the world's largest trade fair for pet supplies and is considered the central meeting place for manufacturers, wholesalers, service providers, and retailers in the global pet industry. Every two years, the entire value chain relating to dogs, cats, rodents, birds, ornamental fish, reptiles, and farm animals gathers here – with more than 1,300 exhibitors from over 60 countries and around 40,000 trade visitors from all over the world. Whether new pet foods, smart accessories, sustainable packaging, aquatics technology, or digital services: Interzoo is the platform where innovations are presented, global trends are set, and partnerships are formed. The trade fair is organized by the Trade Association of Zoological Specialty Stores (WZF) and enjoys the highest recognition in the international pet industry.
Exhibitors present a comprehensive range of products and services covering all segments of pet care:
A central theme at Interzoo is animal welfare, which is increasingly reflected in product development: species-appropriate accessories, high-quality nutrition, ecological bedding, and animal-friendly care products are in greater demand than ever before. Many companies are converting their manufacturing processes to sustainable methods, relying on recycled materials, or developing CO₂-neutral supply chains. With its special exhibition area “Fresh Ideas” and thematically focused forums, the trade fair offers space for dialogue on sustainability, ethics, and innovation.
The digital transformation is also affecting the pet industry: smart feeders, health apps for pets, online video consultations with veterinarians, and software solutions for pet retailers—Interzoo showcases all of this in one place. Providers of e-commerce systems, logistics solutions, and online marketing tools are also represented at the trade fair.
One of the particular attractions of Interzoo is its international character: in addition to European market leaders, exhibitors from North America, Asia, and Latin America will also be presenting their products. This allows visitors to identify differences in pet ownership between different markets and discover new sales opportunities. International buyers use the trade fair specifically to expand their product ranges and launch new products on the market.
Expertise and networking are also central to the Interzoo supporting program. The Interzoo Academy offers online training courses throughout the year, while at the trade fair itself there are:
Young talent and founders receive targeted support at Interzoo: in the start-up area, new companies with innovative ideas present themselves, while career formats, job exchanges, and recruiting initiatives specifically address young talent – from animal care studies to company succession in the trade.
The importance of pets in people's everyday lives is constantly growing – emotionally, socially, and economically. Interzoo reflects this change and offers a unique combination of business platform, trend radar, product show, and networking forum. For everyone active in the pet industry, Nuremberg is the place where the future of the animal world is made. Further information can be found on the organizer's website: www.interzoo.com
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